One thing i have been wanting to go back and do for a while now is re do my moodboards as i was not happy with them previous to this. To re create them i decided to use my previous ones to inspire me and also images i found throughout my research.
Overall i am a lot happier with my moodboards now as i have refined them right down to key visuals which really reflect my project. The one moodboard i decided to keep from my previous collection was my customer one as i felt this had all the elements which really reflected my target market. After speaking to Matt when he came round and done some tutorials a few weeks ago he said not to get too caught up with the millennial parents so i have decided to remove this one. This was because although it will be the parent buying the card they will be thinking more so of the child than their own personal interests. On my colour and texture board i decided to remove the yellow from my colour pallet as when designing i felt this did not suit the rest of my colours in my pallet, nor my target market. Going forward now i feel a lot more confident referring to my moodboards for inspiration as i feel they better reflect my theme.
BA Hons Textiles Consultancy Blog 